The digital marketing agency, Aqueous Digital, is celebrating reaching the finals of the prestigious 2022 European Research Awards with its client, myBMI.
Family-run search engine optimization specialists in Cheshire are fast becoming one of the UK’s leading marketing agencies to watch, having taken the crown for Best Small Integrated Search Agency at last year’s event. This year, they again reached the finals, but this time in the healthcare category for their search engine optimization, working with the online health brand, myBMI.
myBMI is a UK based online specialist weight management clinic run by medical experts. They provide access to some of the best licensed and approved weight loss treatments in the world.
Both companies have been shortlisted for their collaboration and for their achievements in increasing awareness of the myBMI brand, and dominating the online space for weight loss programs for obese patients.
Obesity is a major health risk and is associated with an increased risk of diseases such as diabetes, heart disease and cancer.
More than half of adults in Europe are now overweight and weight problems and obesity are increasing at a rapid rate in most European countries, including the United Kingdom. A recent study showed that 64% of adults in England are overweight, and 28% are obese. In the UK alone, the NHS spends £6.1 billion annually on obesity-related diseases, and this is set to rise to £9.7 billion by 2050.
Aqueous Digital began working on the myBMI brand back in June 2021 and has successfully supported My Health Online’s parent brand, Chemist4U.
All marketing activities have been handed over in anticipation of the launch of a revolutionary new weight management drug called Wegovy.
Wegovy is a prescription medication approved by the US Food and Drug Administration for weight management. The treatment is expected to be approved in the UK by the National Institute for Care and Health (NICE) in May 2022.
Wegovy is a pioneering drug that was first developed to treat type 2 diabetes. This medication helps reduce blood glucose levels. However, during clinical trials, patients also experienced significant decreases in appetite and weight loss. Other trials have shown that it is a very effective treatment for obesity.
The drug is generally given as an injection and has been scientifically proven to aid weight loss for adults with a body mass index (BMI) of 30 or higher who are classified as obese. It is also effective for a BMI of 27 or higher (overweight) where this is also a related health condition, such as high blood pressure, type 2 diabetes or high cholesterol. This medication is especially effective when used in combination with exercise and a low-calorie diet.
Jonathan Gay, Managing Director of Aqueous Digital said: “Reaching the finals of such a prestigious international award and being recognized by the marketing industry is a fantastic endorsement to the team. It is also reassuring for our customers to know that it is the approach we adopt every day that delivers outstanding results.” .
“As a socially conscious ethical agency, we are pleased to support myBMI in helping address a rapidly evolving global health problem, as well as making significant progress in supporting patients with diabetes and life-limiting weight problems.”
“The standard of work that Aqueous Digital has delivered in support of myBMI’s digital marketing strategy has been impressive,” said Will Hayes, Head of Digital Marketing and E-Commerce at myBMI and Chemist4U. “The advice they provided along with collaborative work on our content strategy made a huge difference. website profile and significantly increased the number of patients who signed up for our weight loss programmes.”
The European Search Awards reward and celebrate the best companies working in digital marketing and SEO in all 44 European countries. Each year, the awards attract hundreds of entries and judges, made up of industry leaders and experts, apply a rigorous two-stage process to select the best companies and professionals who demonstrate effectiveness and drive innovation.
The winners of the European Research Awards 2022 will be announced at a gala event in Barcelona, Spain on May 26, 2022. The awards ceremony will be hosted by Spanish singer, actor and TV personality Ricky Merino.
About watery digital
Aqueous Digital is a family run digital marketing agency headquartered in Sutton Weaver, Cheshire, United Kingdom. They specialize in organic and paid online search, site content strategy, and reputation management for high net worth and high net worth individuals.
To find out more information about Aqueous visit: www.aqueous-digital.co.uk
myBMI is a UK based online specialist weight management clinic run by medical experts. Their weight management service is based on four core values:
• Support and Education
• Medical treatment and treatment
These values shape everything they do and ensure that patients on their weight loss journey have access to the most innovative medical treatments with diet, exercise, expert advice, and a reassuring support network and education.
mBMI is managed by Innox Trading who also operates the online pharmacy brand Chemist4U.
To find out more about MyBMI visit: https://my-bmi.co.uk/
Find out more about the European Research Awards 2022 and check out the shortlist: https://europeansearchawards.com/
Marketing Director, Aqueous Digital